The Spotted Cow /// organic milk packaging

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The intent behind the design of The Spotted Cow look and feel was to be playful with the identity which was inspired by childhood memories of finding images in clouds. A splash of milk in the shape of a cow yielded the ideal solution. Through the use of various colors in the logo, on the cap, and within the type, a clear distinction between each milk variety is made quickly on shelf, while maintaining a bold, yet simple visual identity.













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